Radio Platforms - Moblie - Apps and Widgets

Researching into different Platforms – Mobile Phones – Radio Apps

Just like many other people over the world now days, I am one of the many lucky Iphone owners. Iphones are excellent as they enable to have so many different apps, capabilities and internet settings and this now stands for practically any new phone on the market. All phones now either have apps or widgets and this was another brilliant invention for many companies including radio stations. Any radio station worth listening to now has their own, generally free, app or widget so it is even easier for people to listen to a particular radio station anywhere. This is great for listening figures and is an ever growing market meaning that it can only really get bigger and more popular.

Not only can you get your local stations but you can also listen to radio stations all across the world, and depending on the station you can choose whether or not to charge people to buy your app or have it as a free app.  

Making apps is a really easy thing to do and people make apps every day in some cases end up making millions.

They have also brought a new app out that will connect to 60,000 radio stations. This is something we could look at doing for our radio show. As it isn’t overally expensive and if big enough would reach a wide audience.

Also so not to be souly targeting apple users we could make a widget for other smart phones. These would only have to be simple, having maybe the radio station name and a background as the actual widget and then just having a listen live or some recorded pod casts to listen to when opened.

Most radio apps have a simple interface and are quick and easy to use so anyone can listen in. For Example Kiss radios app has simply the radio station presets , a listen live feature and some links to the internet home page. Also on the app there would be many spaces to advertise parts of the show and up and coming shows and guests.

This would be a good place to advertise and promote our radio show.